Here is the catalog of Shimano Dura-ace in 1973.
Dura-ace was produced as a first group-set in Japan.
Back in those days, Crane was already released as the highest grade rear derailleur.
Shimano produced front derailleur, sifter, hub, chain wheel, freewheel, brakes, head parts newly, and announced them in the November 1972.
Prior to the development, Shimano established an independent section in the company to change their previous conception (how they can mass-produce and supply good parts cheaply).
In the following year, Shimano began to sponsor Frandria which was professional road racing team in Belgium.
Dura-ace was used in the hard professional road racing in Europe right after the announcement, defeated, and trained in the real competition.
Mr. Hiroshi Nakano who is a director of the Bicycle museum in Sakai city (the hometown of Shimano) now was a person who was sent at there as a mechanic, and reported about the performance of Dura-ace.
He had posted several articles (The race in Europe which I attended) to New cycling magazine (from May 1974 to February 1975).
I used to read them earnestly in those days.
Perhaps we can say that the challenge to the professional road racing in Europe in this time was the greatest factor that Shimano had become "Shimano of the world".
By the way, people pronouncing as "Jura-ace" carelessly even now must be my generation.
This catalog was A4 size, 8 pages. It was issued in February 1974 for bicycle shop.
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